How the Mad Men lost the plot and about digital

http://www.ft.com/cms/s/2/cd1722ba-8333-11e5-8e80-1574112844fd.html#axzz3qx7GIwRE

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Thu 2nd Nov, 2017 – International Project Management Day

Throwback to when I was an #agencylife Digital Producer. This is a day to remind myself a couple of things I learnt from being a project manager.

  1. Be so organised that nothing falls through the crack. Check once, check twice, check thrice, get someone else to check.
  2. Stay on top of what’s going on.
  3. Eyes on the prize, never lose sight of the finishing line.
  4. Take initiatives, make things easier for everybody (tiny little things count)
  5. Have a good understanding of the stakeholders involved: who’s making decisions, who needs to be informed, who has to provide inputs…
  6. Be clear about budget, timeline, resources and the project goals
  7. Ask questions.
  8. Sell the client’s dreams and sell the team’s efforts.
  9. The team is what you have. Work with them. Look after them. If someone has a problem, hear them out.
  10. Be frank about a problem. But think of a solution/suggestion before communicating the problem.
  11. Overcommunicate: verbally and in writing.
  12. Meetings: always have an agenda. Always be clear about who’s doing what after the meeting.
  13. Time is money. Don’t waste yours, don’t waste others.
  14. The best way to
    illustrate an idea or explain something is with drawings and/or numbers.
  15. Again, be organised.
  16. Try not to eat at your desk – it doesn’t solve anything.

BONUS: Get the team to go out for lunch or drinks together as often as you can. It helps release tension and stress.

Happy day to all PMs.

Some great tools

Wordclouds.com is a free online word cloud generator and tag cloud creator.

wordclouds.com

TypographyEditor.com is a free online Typography Generator. Create your own text art, memes and typography design with ease. Design your own Posters with backgrounds, badges, borders, rulers, frames, corners and other (vintage) ornaments and add Text in beautiful fonts with backdrops and shadows. Position every object pixel perfect. Your own creativity is the limit.

typographyeditor.com

A cool banner

Probably one that I have spent more than 2 seconds on…

Here

A nice EDM from AUT

I think I like this EDM because it looks like what I would write and how i would write it if I had to write it… hmmm.

 

1st March 2016

Screen Shot 2016-03-01 at 10.41.51 AM.png

I quite like this feature of Facebook’s.

And it’s already March, where has all the time gone?

 

Digital strategy for Airports

A very easy-to-read paper about the above subject, and worth reading.

Digital Strategy in Airports.pdf

Now that’s what I call … Whatever.

Couldn’t really recall the last time I saw a CD. But today, in 2015, I’ve just caught it on TV, and also on YouTube.

I don’t know if I should feel nostalgic or bizarre.

IA vs. Site navigation #webWednesday

Once upon a time, I freelanced for a digital agency and there was a minor incident that has been bugging me since then.

At some point during my short tenure there, I was roped into a client’s meeting to go through some of the evaluations and recommendations the agency has made for the client’s work. It was all documented in a thick stack of papers.

I was told that we would go through the document and discuss the pointers with the clients accordingly, therefore I didn’t have to really prepare anything. Plus, I was told it should be a short meeting of roughly an hour.

Looking at the thick stack of paper, I could not barely imagine how we could cover all the points within a hour of meeting. Perhaps my agency folks were a little too ambitious.

Given that I had some down time then, I took it at my own effort to compile a list of recommendations indicated in the document. Basically, I picked up points in a Word document and listed them out in an Excel sheet. Simple as that.

There came the meeting.

I was praised for the awesome list I drawn out. To this day, I am still amazed how a simply house-cleaning action could have got me so much attention. But that’s not the point of this post.

Among more than 10 pointers of how to improve the work, we’ve got 2 particular points:

  • Improve the information architecture
  • Improve the site navigation

So the client asked: What is IA so different from site navigation? Can’t we combine these?

The next thing I knew, everybody was trying to chime in.

Account Director: Oh yea, what’s so different?
Planner: I would think as much.
Client: Architecture is navigation and vice versa right?
Account Director: Ah right. Don’t worry about it. ‘IA’ is just another flash word of Jenny’s.

At that very moment, I felt literally lost, couldn’t comprehend why I was sitting among ‘digital’ folks who could simply laugh through ‘IA is navigation and navigation is IA‘ without a second doubt.

I would have already spoken up if not the topic wasn’t immediately overshadowed by the next point in the list.

Frankly speaking, I wasn’t so much turned off by lack of knowledge or however more nicely one would put it. Neither was I totally disappointed by at the fact that the situation became me Jenny showing off ‘flash words’. It was exactly the ignorance of people who consider themselves ‘digital experts’, who could write endlessly about Advanced Digital everywhere on the Interwebs, yet couldn’t grasp the difference between IA and Navigation. Seriously, guys?! That was totally uncool.

So to put this on record, Information Architecture is different from Site Navigation.

Let us all get our shit together, shan’t we?

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Disclaimer: My ex-colleagues then were super nice people. And I had zero personal or work-related conflicts towards them prior to this event, which may or may not result in this post. All views were mine alone. Happy to discuss the topic further if you please.