Some great tools

Wordclouds.com is a free online word cloud generator and tag cloud creator.

wordclouds.com

TypographyEditor.com is a free online Typography Generator. Create your own text art, memes and typography design with ease. Design your own Posters with backgrounds, badges, borders, rulers, frames, corners and other (vintage) ornaments and add Text in beautiful fonts with backdrops and shadows. Position every object pixel perfect. Your own creativity is the limit.

typographyeditor.com

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A cool banner

Probably one that I have spent more than 2 seconds on…

Here

A nice EDM from AUT

I think I like this EDM because it looks like what I would write and how i would write it if I had to write it… hmmm.

 

1st March 2016

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I quite like this feature of Facebook’s.

And it’s already March, where has all the time gone?

 

Digital strategy for Airports

A very easy-to-read paper about the above subject, and worth reading.

Digital Strategy in Airports.pdf

Now that’s what I call … Whatever.

Couldn’t really recall the last time I saw a CD. But today, in 2015, I’ve just caught it on TV, and also on YouTube.

I don’t know if I should feel nostalgic or bizarre.

IA vs. Site navigation #webWednesday

Once upon a time, I freelanced for a digital agency and there was a minor incident that has been bugging me since then.

At some point during my short tenure there, I was roped into a client’s meeting to go through some of the evaluations and recommendations the agency has made for the client’s work. It was all documented in a thick stack of papers.

I was told that we would go through the document and discuss the pointers with the clients accordingly, therefore I didn’t have to really prepare anything. Plus, I was told it should be a short meeting of roughly an hour.

Looking at the thick stack of paper, I could not barely imagine how we could cover all the points within a hour of meeting. Perhaps my agency folks were a little too ambitious.

Given that I had some down time then, I took it at my own effort to compile a list of recommendations indicated in the document. Basically, I picked up points in a Word document and listed them out in an Excel sheet. Simple as that.

There came the meeting.

I was praised for the awesome list I drawn out. To this day, I am still amazed how a simply house-cleaning action could have got me so much attention. But that’s not the point of this post.

Among more than 10 pointers of how to improve the work, we’ve got 2 particular points:

  • Improve the information architecture
  • Improve the site navigation

So the client asked: What is IA so different from site navigation? Can’t we combine these?

The next thing I knew, everybody was trying to chime in.

Account Director: Oh yea, what’s so different?
Planner: I would think as much.
Client: Architecture is navigation and vice versa right?
Account Director: Ah right. Don’t worry about it. ‘IA’ is just another flash word of Jenny’s.

At that very moment, I felt literally lost, couldn’t comprehend why I was sitting among ‘digital’ folks who could simply laugh through ‘IA is navigation and navigation is IA‘ without a second doubt.

I would have already spoken up if not the topic wasn’t immediately overshadowed by the next point in the list.

Frankly speaking, I wasn’t so much turned off by lack of knowledge or however more nicely one would put it. Neither was I totally disappointed by at the fact that the situation became me Jenny showing off ‘flash words’. It was exactly the ignorance of people who consider themselves ‘digital experts’, who could write endlessly about Advanced Digital everywhere on the Interwebs, yet couldn’t grasp the difference between IA and Navigation. Seriously, guys?! That was totally uncool.

So to put this on record, Information Architecture is different from Site Navigation.

Let us all get our shit together, shan’t we?

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Disclaimer: My ex-colleagues then were super nice people. And I had zero personal or work-related conflicts towards them prior to this event, which may or may not result in this post. All views were mine alone. Happy to discuss the topic further if you please.

I’ve got something from Tiong Bahru Plaza

This post is way too overdue.

I randomly checked in to Tiong Bahru Plaza the other day out of my boredom. It was late at night. To my surprise, i’ve got the orange message popping up and telling me i’ve got soooomething.

What i got is some magnetic thingy which i placed them all on my fridge and i didn’t take a picture of that. What makes me so happy is this surprise thing which just excites me for a moment.

If only all those brands out there know how to bring these little surprises to their customers!